NIKE
CONTENT
COMMUNITY
EXPERIENCES
CONTENT
COMMUNITY
EXPERIENCES
We provided Nike with an integrated creative production landscape in line with Pushstory Co's mission of 'Winning with Community'. Our services encompassed a broad selection of projects, from engaging with the running community to providing support to the Filipino American creative industry, and also local work in Los Angeles at Blue Ribbon Sports. We are especially proud of our accomplishments with Nike FAHM Celebration x 40th Anniversary of the Nike Air Force 1 on October 30, 2022, which was a highlight of our collaboration.
Nike FAHM Celebration x 40th Anniversary of the Nike Air Force 1
On October 30, 2022, Nike hosted a special “Filipino Force” event that brought together Fil-Am creatives, advocates, and entrepreneurs within the fashion, art, food, music, and entertainment industries in celebration of Filipino American History Month and the 40th Anniversary of the Nike Air Force 1.
Notable guests wore traditional Filipino attire which many took a uniquely modern approach to styling. DJ Noodles, Rappers P-Lo and Guapdad 4000, Kim Saira (Digital Creator + Movement Healer), Christine Delostrinos (Public Policy Advocate), and Marisa Pizarro (Def Jam Recordings SVP A&R) all wore custom pieces by Toronto-based brand Vinta Gallery.
Bridgerunners x THE SPEED PROJECT
This project involved the cinematic documentation of the 40-hour race experience with Bridgerunners, the OG running crew from New York City. Capturing footage of the 341-mile journey from Santa Monica, CA to Las Vegas, NV through Death Valley, and releasing an 8 episode documentary to share with the international running community. #THESPEEDPROJECT
GirlGangCrazy at Blue Ribbon Sports
NIKE
Service: Documentary Production, Community Event Coverage
INSTITUTED IN NEW YORK CITY, NEW YORK
DESIGNED IN LOS ANGELES, CALIFORNIA
DESIGNED IN LOS ANGELES, CALIFORNIA